Uniquely ME!
Nine out of ten girls want to change at least one aspect of their appearance.
Uniquely ME!
That's why we are supporting uniquely ME!, a self-esteem program developed by the Girl Scouts of the USA. Studies show that low self-esteem is at the root of many problems for girls in their pre-adolescent and adolescent years – from eating disorders and depression, to risky sexual behaviours and substance abuse.
Uniquely ME! is designed to help young girls develop a healthy self-image and gain greater confidence in themselves. Delivered through a series of booklets, the program aims to help girls aged between 8 and 17 develop the skills necessary to face life's challenges. The bilingual English/Spanish booklets cover subjects such as recognizing inner strengths, dealing with peer pressure, maintaining a healthy diet, general wellness and understanding one's core values and personal interests.
Big response
To date, over 200,000 girls have participated in the uniquely ME! program. Access is not restricted to Girl Scouts but open to any girl between the ages of 8 and 17.
Gabby, a Latina teenager from Illinois, is one of the many to have benefited from uniquely ME! Shy and withdrawn when she first joined her local Girl Scouts' group, Gabby is now initiating projects, starting discussions and hanging out with all her new friends. "Gabby has given a whole new meaning to the phrase 'coming out of your shell'", a co-ordinator in her group commented.
The Dove Self Esteem Fund was developed to help free the next generation from self-limiting beauty stereotypes.


