The Good Humor Corporation of America was formed.
To market his new product, Burt sent out a fleet of 12 chauffeur-driven trucks, complete with bells. The Good Humor bar was an immediate success in Youngstown. Customers liked the fact that the ice cream was on a stick and the clean, wholesome and trustworthy image the Good Humor men in their white uniforms promoted.
Between 1921 and 1925, the availability of the Good Humor bar grew. Then, in 1926 after the death of her husband, Cora Burt took the company public with franchises costing just $100. During the next few years as Good Humor expanded into other parts of the Midwest, the Good Humor Corporation of America was formed. It acquired the patents and consolidated the operations of some of the franchised companies.
Products
- Ice Cream Bars
- Variety Packs
- Single Serve:
- Bars
- Cones & Cups
- Sandwiches
