News

Great design is about more than packaging. It sparks desire, wins consumers and boosts growth. Unilever Personal Care Head of Design Jamie Bates shares how our teams, together with AI-driven semiotics, turn essentials into products people truly want.

Unilever has pioneered alternatives to animal testing for decades. Dr Gavin Maxwell, Unilever’s Head of Regulatory Science Strategy & Advocacy, shares why regulators are increasingly ready to adopt non-animal safety science.

The skinification of haircare means consumers are seeking science-led products that strengthen their hair and protect it from sun and styling damage. With decades of R&D expertise, Unilever brands are delivering on this growing demand.

Sarah Potter, Influencer & Media Director for Unilever Personal Care, shares how our House of Fresh™ activation during the FIFA World Cup 2026™ became the largest in-person influencer event in Unilever’s history and helped our brands reach billions.

Vicky Cuthbert, Chief Product Supply Chain Officer for Personal Care, explains what’s involved in ensuring our brands are available wherever and whenever consumers want them, especially during a global retail activation like the FIFA World Cup 2026™.

We invited Elfried Samba, one of social media’s most influential voices on creators and community, to take a look behind the scenes of Unilever’s biggest-ever sports partnership, the FIFA World Cup 2026™.

Take a look at the brands, categories and innovations driving our underlying sales and volume growth for H1 2026.

Vaseline Verified saw Unilever scientists test Vaseline beauty and lifestyle tips that were taking off on social media. Now these social-first viral hacks are sparking creator-inspired product launches, partnerships and growth.

TRESemmé Professional has just launched in the UK & Ireland, redefining the brand with premium, high-performance haircare, advanced proprietary technology and unmissable social-first, influencer marketing.

The annual Cannes Lions International Festival of Creativity is where the new benchmark for global creative excellence is set. This year, Unilever brands received 35 awards. Here’s a run-down of the campaigns that won and the insights behind them.

As Chief Growth & Transformation Officer for Unilever’s €13.2 billion Personal Care business group, Rani Al Hajji leads category growth, customer strategy and brand experience. Here he shares how marketing is growing some of our biggest brands.

In today’s world of infinite content and algorithmic distribution, brands grow by creating ideas communities choose to pass on. At Cannes Lions 2026, Unilever’s Chief Marketing Officer Leandro Barreto explores the new frontier of demand generation.