News

As Chief Growth & Transformation Officer for Unilever’s €13.2 billion Personal Care business group, Rani Al Hajji leads category growth, customer strategy and brand experience. Here he shares how marketing is growing some of our biggest brands.

In today’s world of infinite content and algorithmic distribution, brands grow by creating ideas communities choose to pass on. At Cannes Lions 2026, Unilever’s Chief Marketing Officer Leandro Barreto explores the new frontier of demand generation.

Unilever’s Chief Digital & Technology Officer, Sam Kini, shares how AI is unlocking insights and business agility across the value chain to drive product innovation and smarter, faster decisions to better serve consumers and deliver growth.

Unilever is connecting brands with fans for its biggest-ever sports sponsorship at the FIFA World Cup 2026™. From stadiums to stores to online streams, Personal Care is turning match-day passion into brand engagement beyond the final whistle.

Building on its existing collaboration, Unilever is partnering with Accenture to scale smarter manufacturing, rolling out more than 40 new digital twins across its network over the next 18 months.

The center brings science, technology, and culture together to set a new standard for innovation excellence.

At the heart of Unilever’s fast-growing digital commerce model is a focus on meeting and exceeding consumer expectations. Here’s how this AI-powered, customer-first approach is driving growth for our brands.

When it comes to the recipes we search for and the foods we buy, algorithms are increasingly fuelling our choices. Here’s how our €12.9 billion Foods business is leveraging AI to keep its brands unmissable.

Dove handed Redditors its new hair mask and promised to publish the first 50 reviews unedited. No filter, just radical transparency at scale. Emily Barfoot, Head of Dove US for Beauty & Wellbeing, tells us more about the campaign.

Unilever’s Beauty & Wellbeing scientists are using AI to decode consumer trends and mine decades of research data. The result? Products designed in days instead of months, and actionable insights rooted in real consumer desires. Here’s how it works.

A quick look at the brands, categories and innovations driving our underlying sales and volume growth for Q1 2026.

Dr Samantha Samaras reveals how Unilever is using AI and advanced technology to design biology-led sensorial products that go beyond functional and deliver desire, performance and growth.