Unilever makes and sells products under more than 1,000 brand names worldwide. Two billion people use them on any given day. Here is a selection of our top brands, available in many countries, along with the stories behind them.
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Hellmann’s dates back more than 100 years and was created by German immigrant Richard Hellmann in New York in 1905. Today it is the world’s no. 1 mayonnaise brand. The brand covers a range of products from mayonnaise to ketchup, mustard, salad dressings and table sauces.
Knorr is a food brand with a wide range of soups, stock cubes, bouillons, seasonings and sauces. The brand dates back to 1838 when Carl Heinrich Knorr opened a factory and began experimenting with food drying techniques that could preserve quality, flavour and freshness. It is one of the world‘s largest food brands sold in more than 87 countries around the world.
Lipton is the world’s leading tea brand and is sold in more than 150 countries, providing products ranging from tea bags to bottled iced tea. In 1880, Glasgow-born entrepreneur and innovator Sir Thomas Lipton saw the opportunity to make tea universally accessible with guaranteed quality at affordable prices. He began by purchasing tea estates in Ceylon (now Sri Lanka) and arranged packaging and shipping at low costs. In 1893, he established Thomas J Lipton Co., a tea-packing company with its HQ and factory in Hoboken, New Jersey, US.
Launched in 1989, Magnum was the first hand-held ice cream created as a premium ice cream for adults. Today, Magnum is a leading global brand, selling 1 billion units annually worldwide, and is the biggest of Unilever’s ice cream brands. The ice cream bars are made from quality ingredients to match their premium market positioning.
Talenti® first opened as a store-front gelateria in Dallas, TX in 2003, and has since grown into the best-selling packaged gelati in the United States. All Talenti® gelatos and sorbettos are crafted with the same uncompromising commitment to artisanal quality that has distinguished authentic Italian gelato for centuries. The brand offers a uniquely rich experience, using only the finest ingredients - Belgian Chocolate, fresh whole Tahitian vanilla beans from Papua New Guinea, select coconuts from the Philippines, and real Argentine-style dulce de leche are just a few of the many fine ingredients used to create Talenti® gelatos and sorbettos.
Ben & Jerry’s was the first ice cream company to use Fairtrade-certified ingredients. It positions itself as unconventional and quirky, with its fun flavour names, and it has strong sustainability credentials. The Ben & Jerry’s story began in 1978, when school friends Ben Cohen and Jerry Greenfield opened their first scoop shop in a renovated Vermont gas station. The brand was acquired by Unilever in 2000. It is available in 33 countries around the globe."
Breyers®, a leader in the ice cream industry, works hard to provide you with great tasting ice cream, variety of options and consistent product innovation.
Good Humor is part of Unilever's Heartbrand family of ice creams that are sold in more than 40 countries around the world under many different local names, including Wall's and Algida. Among its products are ice creams that are lower in fat and sugar, and enriched with fruit and calcium, which have been developed through the brand’s innovative food technologies.
I Can’t Believe It’s Not Butter’ was launched in the UK in 1991 by Unilever, having been available in the US since 1986. Over the past 20 years, advertising – featuring the famous Spitting Image ‘cow puppets’ and Ozzy Osbourne – has played an important part in establishing the spread as the definitive impersonator of butter. Easy to spread from the fridge with a buttery taste and with half the saturated fat of butter, it is a tasty, convenient alternative to butter. It is available to buy in the UK & Ireland, US, Canada, Mexico and the Greater Caribbean.
Imperial spreads are gluten free and made with ingredients like a vegetable oil blend, water and salt. They contain 0g Trans Fats per serving and no hydrogenated oils, making the spreads a great butter alternative for cooking and baking.
Klondike is an ice cream brand based in the US that is also sold in Canada and Greater Caribbean. The origins of the Klondike bar can be traced back to Switzerland and the Isaly family, who were known for their fine dairy products. William Isaly founded the Isaly Dairy Company at the start of the 1900s. The original Klondike bar was handmade by dipping square slices of ice cream in pans of Swiss milk chocolate.
Popsicle is an American iced dessert brand that dates back to 1923. Today there are more than 30 variations of the original Popsicle product. The Popsicle is available in Canada and the Caribbean as well as the US.
At Brummel & Brown we make deliciously creamy buttery spreads by blending plant-based oils, purified water, and real yogurt.
Country Crock is a popular brand of margarine in the US. It combines a traditional old-fashioned appeal with a healthy formulation, without trans fats and hydrogenated oils. In this way, Country Crock meets the priorities of more health conscious households.
PG Tips is England’s No. 1 Tea, not least because of our ingenious pyramid bags, which act like a mini teapot, giving the leaves plenty of room to infuse. In 1930, PG Tips was launched in the UK as a loose leaf tea in soft packs. It was originally called ‘Pre-Gest-Tee’ but was soon abbreviated by grocers and van salesmen to PG. The company adopted this as the official name and added ‘tips’ to highlight that PG Tips takes only the top two leaves and a bud to make its tea.
Promise – known as Becel or Flora in many countries – is a range of spreads and cooking oils made from natural seed oils. The products contain Omega 3 and Omega 6 essential fats and vitamins A, D and E; they can help people reduce their saturated fat intake.