Culinary Artist Clare Crespo launches Whimsical New Recipe Book

‘A Very Veggie World’ gets families to go green – and red and orange – by making colorful, nutritious veggies fun AND delicious

Englewood Cliffs, NJ (April 18, 2012) - Looking for new ways to get your family cheering for veggies? A new online recipe book, “A Very Veggie World,” from culinary artist Clare Crespo in partnership with Country Crock®, puts the produce front and center – by embracing, not hiding veggies – with fun to make, whimsical recipes where veggies look and taste delicious.

Available now via free download at www.averyveggieworld.com, “A Very Veggie World,” is organized by the colors of the rainbow and features 25 imaginative veggie recipe creations, from squash-inspired “Hippo Dip” to delicious sweet potato “Bear Paws.” A “Molecular Model Brussels Sprouts” recipe turns the kitchen into a chemistry experiment that is sure to change families’ views on Brussels sprouts and the “Mushroom Gnomes” recipe brings these cute lawn ornaments to life with red peppers and mushrooms in a few quick steps.

“As a mom, I know the importance of nutritious meals, so I try to make eating veggies fun, and more importantly, delicious,” said Clare Crespo. “ ‘A Very Veggie World’ takes a new approach with veggies and brings families to a place where good habits are delicious and veggies fly off plates.”

Each recipe featured in “A Very Veggie World” is paired with beautiful full-page imagery, family friendly veggie and nutrition tips as well as quick shortcuts and links to other favorite recipes. The book’s foreword is written by nationally renowned registered dietitian Elizabeth Ward.

“Making foods, particularly veggies, look and taste delicious is an important element of enticing families to serve up vegetable recipes as part of their everyday meals,” said Elizabeth Ward, MS, RD, author of “MyPlate for Moms, How to Feed Yourself & Your Family Better.” “Finding new ways to break the veggie barrier, like using Crespo’s clever recipes, will help families adopt good habits.”

For more information on “A Very Veggie World” please visit www.averyveggieworld.com or www.countrycrock.com

About Clare Crespo

Clare Crespo is obsessed with inspiring families to get creative in the kitchen. In addition to “A Very Veggie World,” Clare has penned “The Secret Life of Food” and “Hey There, Cupcake!” She has also made a set of children’s DVDs called “The Yummyfun Kooking Series.” Clare and her fanciful creations are regularly featured on the Food Network, the Style Network, HGTV and NPR. She also feeds fun food ideas to fans on her Web site, Yummyfun.com. Clare has written recipes, activities and party ideas for many magazines and lives in Los Angeles with her husband and daughter.

About Unilever North America

Unilever is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 180. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others. In the United States and Canada the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry’s, Bertolli, Breyers, Caress, Consort For Men, Country Crock, Degree, Dove personal care products, fds, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Just for Me!, Klondike, Knorr, Lever 2000, Lipton, Motions, Nexxus, Noxzema, Pond’s, Popsicle, Promise, Q-Tips, Ragu, Simple, Skippy, Slim-Fast, Soft & Beautiful, St. Ives, Suave, tcb, TIGI, TRESemmé, Vaseline, and Wish-Bone. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 13,000 people across North America – generating over $9 billion in sales in 2011. For more information, visit www.unileverusa.com or www.unilever.ca/

Jamie Evans - M Booth & Associates

212-539-3224

jamiee@mbooth.com

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